Our Mission

PERA, the Production Equipment Rental Association, is an international organization that promotes the success of its member companies. PERA promotes the commercial advancement of new technologies available from member companies to meet the ever-changing requirements of their client's artistic challenges. PERA ascribes to ethical business practices and professional relationships among members and the production industry. Through advocacy on issues of concern, facilitating the exchange of information, and support for programs that encourage safe and successful use of equipment, PERA builds value for its members.